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Quality, Carat Count And The Single Stone - What Really Adds Up?The decision making process around buying diamond Engagement Rings is fraught with pitfalls. Dubious advice from well meaning friends, understandable concern over the financial commitment all backed up by what seems to be a huge amount of marketing hype. It's a diamond minefield out there and you could be walking it solo! There are however a few relatively straightforward rules of thumb that could be applied to any large purchase. Keep Your Powder Dry in 'Sale Season'
Carat Count vs Single Stone Quality
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If it sounds too good to be true it probably is! Quality diamonds are a long term investment and when some 'diamond warehouse' pumping out massive ads about their huge stocktake sale offering something that seems half the price of a similar sounding ring. Hold fire! Quality diamond engagement rings do not become half price overnight. Some due diligence can be worth a lot of savings.
When you see a ring advertising its 'total carat count' make sure you check the fine print. A large single stone like the ever popular solitaire is worth far more than a sum of its parts. So when you get a ring that 'adds' up to a one carat stone, depending on their size, they could be worth less than a quarter of what a single one carat stone could be. So stick with the professionals who give you plenty of time, have the technical expertise and credentials as well as some genuine referrals from satisfied customers. In short, some people who will guide safely through the diamond minefield. 
